LAKAPI SAMOA JERSEY SPONSORSHIPS
Lakapi Samoa Sponsor Jersey Packaging
Role: Packaging Designer, Production Lead
Tools: Adobe Illustrator
This project was a packaging and presentation initiative for Lakapi Samoa, where I was commissioned to design and produce bespoke boxes to house custom rugby jerseys intended for potential sponsors. Each jersey featured embroidered sponsor logos and was folded into a hand-crafted presentation box that aligned with Lakapi Samoa’s identity and values.
Drawing on Lakapi Samoa’s brand colours and the intricate pattern from their official jerseys, I created a custom box design that was both professional and culturally grounded. The goal was to leave a lasting visual impression while honouring the team’s heritage and strength. I spent extensive hours crafting each box by hand, ensuring every detail—cut, fold, and finish—was precise and premium.
The final product not only elevated the perceived value of the jerseys but also served as a tactile, memorable representation of the Lakapi Samoa brand. The thoughtful presentation helped communicate the team's pride, legacy, and potential to current and future sponsors.