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L'AFFARE CAFE PROMOTIONAL POSTERS
L’affare Poster Series
Role: Concept, Design, Art Direction
Tools: Photoshop | Illustrator | InDesign
This project involved designing a series of promotional posters for L’affare to help attract foodies to the café, not just coffee lovers. I created five key concept posters, which informed the final designs. The consistent use of diagonal lines and bold red accents was a major selling point for the client, tying the series together while reflecting L’affare’s core brand elements. The posters were professionally printed and displayed around Te Whanganui-a-Tara, helping to visually reinforce the brand within the local community.
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